Resume

Kristal Hoffman

I am a sales representative at Apple by day, and a graphic designer by night! As part of my day job, I demonstrate exceptional intrapersonal skills, corroborated by my perfect customer satisfaction scores. My sales expertise is built on 15+ years of experience in interacting with customers. As part of my night job, I have dabbed in many aspects of design, from packaging to logos to T-shirts where I have created well over 300 t-shirt designs. I am looking at turning my night job into my day job.

Work
Experience

2011 - Present

APPLE - Sales

Providing positive first impressions to welcome existing, new, and potential customers, then using our rapport to maintain customer satisfaction.
Solving customer challenges by offering relevant products and services all while testing new tools to be implemented across the sales floor.
Striving for excellence has led to recognition for positivity, consistent numbers, and a 100% customer satisfaction score in 2021.

2009 - 2011

Green Communications, LLC -
Customer Service Manager

Conducted research to analyze customers' behavior, preferences, and purchasing habits.
Promoted company's events by designing marketing materials such as posters, digital invites, and brochures.
Monitored social media questions and comments and appropriately responded.

2006 - 2008

Affordable Cellular -
Sales Manager

Evaluated performance against goals and implemented appropriate development plans.
Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
Established and cultivated solid business relationships with new or existing customers.

Skills
& Expertise

Adobe Illustrator
Image Editing
Photography
Marketing
Adobe Photoshop
Digital Design
Sales
Management
Communications
Adobe InDesign

Internships

Education

2002-2004

Portland Fire, WNBA / Trail Blazers, NBA - Marketing and Communications Intern

Provided administrative support to senior team members.
Built strong relationships with media outlets and communications professionals to expand personal network.
Created media kits and utilized promotional materials to meet specific strategic initiatives.
Helped with photo and video production and performed visual and sound editing tasks.

2020 - 2021

Sessions College for Professional Design | Graphic Design

2002 - 2004

Brigham Young University | Marketing & Communications

Volunteer Work

Current

Local Public Schools

Donate time to schools providing teaching aid materials such as posters, handouts, and awards.
Assist PTA's with teacher appreciation donations for teachers which consist of shirts, pens, and tote bags.
Available for graphic design as needed.

Send A Smile Today

Make and send cards to Send A Smile today for cancer patients to encourage and uplift.
Cards are then sent to patients once a month.
Supply card-making materials to others who want to participate but do not have the means to purchase supplies.